Do you wish to learn to become profitable on Amazon? Right now’s interview is with Stephen from Market SuperHeroes, who sells on Amazon. Stephen used to work at a authorities job. On paper, it seemed like an excellent gig. However deep down, he needed extra. Extra freedom, extra time, and extra function. That need led…
Do you wish to learn to become profitable on Amazon?
Right now’s interview is with Stephen from Market SuperHeroes, who sells on Amazon.
Stephen used to work at a authorities job. On paper, it seemed like an excellent gig. However deep down, he needed extra. Extra freedom, extra time, and extra function. That need led him down the trail of on-line enterprise, and finally, to promoting on Amazon.
Now, his Amazon enterprise has handed the $1,000,000 mark yearly, and he teaches others the way to construct profitable reselling companies too – even when they’re simply getting began and solely have just a few hours per week.
On this interview, Stephen shares precisely how he did it, how a lot you possibly can actually make, and the way freshmen can observe the identical easy system to begin earning money on-line. He solutions questions akin to:
- Is there actually nonetheless room for brand new Amazon sellers?
- How a lot can somebody really make promoting on Amazon?
- What sort of objects are you able to promote on Amazon?
- What are some challenges an individual might face by promoting on Amazon? What occurs to objects that don’t promote?
- Plus extra!
When you’ve ever needed to learn to begin an actual Amazon enterprise, it is a must-read!
Stephen additionally put collectively a free step-by-step information: The Easy Amazon Facet Hustle eBook. It’s filled with suggestions that will help you get began, what merchandise to search for, and the way to make your first gross sales – even with simply a few hours per week. Click on right here to seize your free copy and begin studying in the present day!
How I Give up My 9-5 And Made $1.4 Million Final Yr Promoting Merchandise On Amazon
If you wish to learn to begin a enterprise promoting on Amazon, this interview is a good place to get began.
1. Let’s begin together with your story. What had been you doing earlier than Amazon, and the way did this complete factor start?
Over 12 years in the past now, I had what you’d most likely name a “secure” job — working in a authorities position on the Psychological Well being Fee in Dublin, Eire. First rate paycheck, good advantages, stability. However each lunch break, each quiet second, I used to be Googling “the way to become profitable on-line.” I didn’t wish to be caught on this “safe” job eternally – as a result of I felt like there was extra. Extra freedom. Extra function. Extra risk.
After all, the web will throw each rip-off possible at you if you search that stuff. Get-rich-quick “gurus,” crypto schemes, apps that promised passive earnings however paid you pennies on your time. I attempted fairly just a few issues. Most of it didn’t work.
Then, a random dialog modified my life. A pal of my aunt’s was quietly crushing it with an eCommerce or bodily merchandise enterprise. I didn’t hesitate. I drove throughout the nation to satisfy him and ended up in his freezing chilly warehouse (again then, you needed to do all of this your self – not anymore, fortunately!), studying the whole lot I might about promoting bodily merchandise on-line. It was hands-on, unglamorous, and one of the best crash course I might’ve requested for.
I began with reselling current manufacturers on Amazon. It was an easy, easy option to study the ropes and get fast wins. Over time, we expanded into personal label (the place you construct your personal branded merchandise) and finally launched Market SuperHeroes to assist others do the identical.
Quick ahead just a few years, and I now run the enterprise with my sister and CEO, Lisa. We work with world-class educators on this area, and we’ve bought tens of millions in product throughout Amazon marketplaces globally.
We now run an internet training platform that’s helped almost 10,000 folks begin their very own Amazon companies. In 2024, one among our personal Amazon accounts cleared $1.4M in income. And 2025? It’s shaping as much as be even greater.
However right here’s the factor: you don’t have to create the subsequent viral product or be a advertising genius to do that. You don’t even have to be on digicam or provide you with concepts on what to promote. You simply want to know the way to promote easy, on a regular basis objects that folks already need – and plug into Amazon’s unbelievable success system.
That’s what we educate. And it really works.
2. What does it really imply to “promote on Amazon”? Are you able to clarify this in beginner-friendly phrases?
Completely. Think about this: you discover a product that individuals are already shopping for — say, a selected model of shoe, like Converse. You get just a few containers of these footwear at a reduction from one other retailer (both regionally or on-line), and also you ship them to Amazon’s warehouses.
Now right here’s the magic: Amazon shops these merchandise, lists them for you, handles customer support, ships them out when somebody buys — they do all of the “exhausting” stuff. You simply deal with discovering merchandise that you may listing at a revenue on Amazon.
That system known as Achievement by Amazon (FBA) — and it’s what permits you to run an actual enterprise in your spare time.

Take into consideration what this implies virtually. When a buyer locations an order on your product, you don’t must do something.
You’re not dashing to pack containers, standing in line on the publish workplace, or answering customer support emails at 11 PM. Amazon handles all of that for you!
We educate two foremost methods to get began:
Reselling (Retail/On-line Arbitrage)
You discover discounted objects on web sites like Walmart, Boots, and even clearance sections of on-line retailers — then listing and promote them on Amazon for a revenue. It’s beginner-friendly as a result of:
- You can begin small — even with $500 or much less
- You don’t have to create a model or take care of abroad suppliers
- You see outcomes quick — typically in your first week!
This mannequin is what we’ll be speaking extra about in in the present day’s weblog publish!
Wholesale (Speed up Mannequin)
Right here, you purchase branded merchandise instantly from home suppliers (for instance, within the USA). You get permission to resell these things and usually get higher pricing.
You then listing them on Amazon and intention to win a share of the Purchase Field — that is the primary “Add to Cart” part on a product web page. When a number of sellers provide the identical merchandise, Amazon rotates who seems there all through the day.
When you’re priced competitively and meet sure standards, your provide will get featured — that means you may make gross sales even when others are promoting the identical product.
That is excellent when you’ve gotten some traction with reselling and wish to scale sooner. Our wholesale professional, Mike, runs this aspect of the coaching, and he’s sensible.
In each fashions, you’re not reinventing the wheel. You’re plugging into an current ecosystem, fixing actual issues with merchandise you realize are already promoting from large manufacturers like Crayola, Fisher Worth, and extra, and taking your slice of the pie.
Right here’s an summary of what the method appears to be like like…


However if you happen to’re a newbie? Kickstart is the proper place to begin. And Josh, our reselling professional (and my enterprise accomplice), is the one who guides you step-by-step inside that program.
Oh, and talking of Kickstart, we put collectively a free e-E-book not too long ago that can educate you in-depth how this mannequin works and how much outcomes you possibly can count on if you get began…
Click on right here to get your free copy now!
3. Is there actually nonetheless room for brand new Amazon sellers? Or is the market saturated?
That is most likely the #1 delusion that retains folks from beginning. And I get it — Amazon’s large. However let me be clear: There has by no means been a greater time to begin.
Why? As a result of Amazon is rising sooner than ever. Over 60% of their product gross sales now come from third-party sellers — folks such as you and me. They want us to maintain up with demand.
And right here’s the kicker: Amazon is a residing, respiration market. Stock ranges shift, costs fluctuate, and sellers come and go. There are at all times gaps — and people gaps are alternatives for sensible sellers.
In 2024 alone, we noticed complete freshmen are available, discover easy merchandise like kitchen instruments or haircare objects, and begin producing lots of (even hundreds) in month-to-month revenue in a matter of weeks.
Plus, the best way we educate Amazon promoting isn’t about guessing or “getting fortunate.” It’s strategic. We use confirmed instruments and strategies to spot alternatives — merchandise that individuals are shopping for, that don’t have sufficient competitors, and that we will supply for lower than they promote on Amazon.
So sure, there’s loads of room. When you observe a system and deal with it like an actual enterprise, the alternatives are large open.
4. How a lot can somebody really make doing this?
It relies upon — and I say that to not dodge the query, however as a result of it actually does rely on just a few issues: how a lot you make investments, how persistently you’re employed, and the way effectively you observe the system.
This isn’t one among these get wealthy fast issues the place I let you know you’re going to be a millionaire subsequent month, and if I did, I’d hope you wouldn’t belief me very a lot. As I share these numbers, know this – we will’t and gained’t promise that you simply’ll have the identical outcomes. After all, leads to any enterprise might range.
That stated, let’s speak actual numbers.
With our Kickstart Reselling technique, we’ve seen:
- Folks begin with $500–$1,000 and develop to $1,000–$2,000/month in revenue fairly rapidly
- Others reinvest and scale to $5,000–$10,000/month
- Some develop additional and use income to fund greater stock, finally going full-time
It’s a actual enterprise mannequin that rewards consistency and sensible selections — however not like most companies, you can begin seeing gross sales inside weeks. The truth is, right here’s one among my favourite latest tales:
“I despatched my first merchandise into Amazon in March 2024, and made my first gross sales simply 3 days later. That was the proof I wanted that this really works. Since then, I’ve completed over $8,300 in gross sales and I’m monitoring towards $10k. There have been challenges, certain — however I’m studying, I’m promoting, and I’m constructing one thing actual.” — Nicole, Kickstart Reseller
You possibly can try the total interview with Nicole beneath!
Nicole’s story is such an excellent instance of what occurs if you observe a confirmed course of. She didn’t go all-in on some fashionable, dangerous product. She adopted the steps, began small, and is now scaling up with confidence.
We constructed this mannequin particularly for folks like Nicole — individuals who need one thing actual, versatile, and sensible. Whether or not your objective is an additional $1k/month or finally going full-time, reselling on Amazon is among the most accessible methods to get there.
5. How a lot time does this take every week? Can I do that with a full-time job?
Completely — and a variety of our college students do exactly that.
We name this the 2-Hour Amazon Shortcut as a result of most individuals can run this mannequin in as little as 2 hours per day, or about 10–14 hours per week. That’s sufficient to:
- Discover worthwhile merchandise
- Order and ship them to Amazon
- Monitor your account and monitor gross sales
And since Amazon does the packing, delivery, returns, and customer support, you’re spending your time on the highest-value duties: sourcing and technique.
You possibly can construct this round your life — early mornings, evenings, weekends. Some folks even do it throughout lunch breaks at work.
As you develop, you would possibly select to place in additional hours or rent assist. However to get began? A few hours a day is greater than sufficient.
6. What sort of objects are you able to promote on Amazon? And the way do you discover them?
The brief reply: most of the large manufacturers which can be already promoting on Amazon — so long as you should buy it cheaper elsewhere.
Right here’s how we educate our college students to seek out worthwhile merchandise utilizing our Kickstart Reselling technique:
- Determine merchandise with confirmed demand
We use particular instruments and information factors (like Greatest Sellers Rank, variety of opinions, and estimated gross sales quantity) to verify the product is already promoting effectively on Amazon. - Search for value gaps
That is the core of the reselling mannequin. You’re searching for on a regular basis merchandise which can be being bought cheaper some place else — whether or not that’s Goal, Walmart, Boots, or Greatest Purchase. If it’s promoting for $15 on Amazon and you should buy it for $7 elsewhere, that’s a stable lead. - Examine the competitors
We keep away from listings the place there are too many different sellers or the place the worth is more likely to crash. Ideally, we wish merchandise the place there are just a few sellers rotating within the Purchase Field — the part the place clients click on “Add to Cart.” That’s the way you make constant gross sales. - Calculate all of your prices
Earlier than shopping for something, we educate you the way to run the numbers correctly. That features product price, Amazon’s charges, delivery, and any prep middle expenses — so that you’re clear in your revenue margin earlier than you commit. - Begin small and check
By no means go all-in on a product straight away. We educate you to check a small amount, see how briskly it sells, after which double down on the winners. This retains danger low and confidence excessive as you construct.
Some sizzling classes?
- Well being & private care
- House and kitchen
- Workplace provides
- Toys
- Grocery objects with sturdy demand
Right now, you would possibly discover a health accent at a reduction. Subsequent week, it could be a cleansing product. The hot button is following the numbers, not your private preferences.
In our free eBook and bonus workshop, we dive deep into what merchandise to promote, what kind of income to count on, and the way to discover the absolute best merchandise to get began with.
Go right here to obtain your copy and watch the bonus workshop.
7. How a lot does it price to begin this sort of enterprise, and the way a lot on a month-to-month foundation to keep up it? What are Amazon’s charges?
Beginning an Amazon reselling enterprise by our Kickstart technique is among the most accessible on-line enterprise fashions accessible in the present day.
One of many causes reselling is such an excellent start line is the low upfront price. You don’t want hundreds of {dollars} or enormous stock commitments. Most individuals get began with $500–$1,000 and develop from there.
Right here’s a easy breakdown of the everyday startup and ongoing prices:
- Amazon Vendor Account – $39.99/month for the Skilled plan (really useful)
- Preliminary Stock – You can begin testing with as little as a pair hundred bucks. Not like personal label, you don’t want to purchase lots of of models of a single product.
- Prep Heart (optionally available) – When you’re not prepping merchandise your self, many sellers use a prep middle to obtain, examine, label, and ahead merchandise to Amazon. Anticipate $1–$3 per merchandise.
- Transport to Amazon (if self-prepping) – $10–$30 per field, relying on weight/distance.
- Primary provides – If prepping at house, you would possibly want tape, containers, and labels. Price range $50–$100.
One of many greatest benefits of the Kickstart mannequin is that you simply don’t have to go all-in on one product.
You possibly can check a number of objects in small portions, see what sells, and scale up the winners. That retains danger low and helps you construct expertise and confidence rapidly.
A lot of our college students see their first gross sales — and even their first income — inside only a few weeks of sending their first merchandise into Amazon.
8. What are some challenges an individual might face by promoting on Amazon? What occurs to objects that don’t promote?
Like all actual enterprise, reselling on Amazon comes with its ups and downs (however in comparison with most different on-line enterprise fashions, these are a breeze to navigate!)
The hot button is figuring out what to anticipate — and the way to deal with it when issues don’t go precisely to plan.
Listed below are just a few of the widespread challenges freshmen face (and the way we enable you to take care of them):
1. Selecting the correct merchandise
Not each merchandise that appears worthwhile on paper finally ends up promoting effectively in actuality. That’s why we educate you to check small portions first — no large dangers, no guesswork. You’ll enhance your product analysis expertise with a bit time and follow (and now we have instruments that will help you velocity up your progress massively).
2. Worth competitors
Amazon is a dynamic market. Costs can fluctuate based mostly on demand and competitors. We present you the way to discover merchandise with sufficient margin to climate no matter might occur and the way to know when to carry or modify your value.
3. Stock administration
You’ll learn to stability having sufficient inventory to maintain promoting — with out tying up an excessive amount of money in merchandise that transfer slowly. This turns into much more necessary throughout seasonal shifts.
4. Account well being
Amazon expects you to observe sure efficiency metrics (like order defect price, cancellation price, and so forth.). Fortunately, FBA handles most of this for you — however we nonetheless enable you to keep compliant and preserve your account in good standing.
Keep in mind, you’re testing small batches of a number of merchandise, so if one thing doesn’t carry out, it’s not an enormous setback. You possibly can rapidly pivot, study from it, and preserve transferring.
Over time, you’ll get higher at selecting winners and constructing techniques that make the whole lot smoother. These little bumps within the street? They’re simply a part of constructing an actual, sustainable enterprise.
9. Are you able to inform us extra about your course? How does it really assist freshmen?
Completely. Our Kickstart Reselling program, led by our reselling professional (and my enterprise accomplice) Josh, is constructed for complete freshmen. You don’t want expertise, merchandise, or tech expertise.
Right here’s what you get:
- 8-week coaching: Step-by-step system to go from zero to first gross sales
- Sourcing Vault: Our private listing of internet sites to seek out worthwhile merchandise
- Day by day Deal Alerts: We even enable you to spot real-time alternatives
- Weekly teaching calls: Ask questions and get assist from our crew
- Personal group: Meet different sellers, share wins, and get assist
- Scaling instruments: Learn to outsource, scale, and switch this right into a full-time enterprise if you would like
It’s not fluff. We educate actual, actionable methods and stroll you thru each step.
And whereas Kickstart focuses on the reselling mannequin (the place you discover discounted merchandise on-line and flip them for a revenue on Amazon), we additionally provide superior coaching for many who wish to transfer into wholesale in a while.
That’s led by our Wholesale professional, Mike, who’s superb at serving to folks take issues to the subsequent degree once they’re prepared.
However to be tremendous clear: if you happen to’re simply beginning out, Kickstart is the proper place to start. You’ll study the whole lot that you must make your first gross sales and construct a enterprise that matches round your life.
Wish to see the way it all works — step-by-step? Click on right here to obtain our FREE eBook + unlock the bonus workshop
And if you happen to’ve caught round this lengthy, an enormous thanks for studying this publish that our good pal Michelle requested us to put in writing.
Being excited by private finance offers you such a leg-up on most individuals in the case of earnings streams, investing, and different subjects that can actually set you up for achievement long run.
So even when we don’t work collectively, sustain the superb studying journey, and I want you all one of the best!
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